Yusuf Memon
Seasoned Marketing Professional with 15+ Years in B2B & B2C Marketing, Communication, and Branding | Specializing in Digital Transformation, Growth, and Strategic Branding
Yusuf Memon
Summary:
Marketing and communication professional with 15+ years of experience delivering impactful B2B and B2C strategies across industrial, manufacturing, and trade-focused organizations in GCC. Proven success in leading full-spectrum marketing initiatives including brand positioning, campaign planning, stakeholder communications, and global exhibition management. Skilled in digital marketing, content creation, PR, and CRM, with a reputation for balancing creativity with strategic execution. Adept at managing diverse teams, aligning commercial goals with communication strategy, and elevating brand presence in competitive environments.
Education:
Master of Business Administration (MBA)
Major: Marketing | Himalayan University, India
Skills:
- Digital Marketing Expertise
- Brand Management
- Product Marketing
- Trade Marketing
- Data Analysis and Insights
- Strategic Planning
- Competitor Analysis
- Campaign & Budget Management
- Data Analysis and Insights
- Leadership and Team Management
- Budget Management
- Communication, Media and PR
- CRM & Lead Generation
- Stakeholder Engagement
- Business Intelligent
- Marketing Automation
Work Experience:
Marketing Manager
WAFI Industrial (Division of WAFI Group), Dubai, United Arab Emirates
Marketing Manager
KLUDI RAK, Ras Al Khaimah, United Arab Emirates
Assistant Marketing Manager
Forsan Ceramics, Rabigh, Kingdom of Saudi Arabia
Senior Marketing Executive
RAK Ceramics, Ras Al Khaimah, United Arab Emirates
Accomplishments:
- First in Middle East to design a touch-screen app for tiling layouts, deployed on 36” device and installed across UAE in 2012
- First in industry in the region to build a mobile app for AR sanitary ware in 2015
- Incorporated e-commerce functionality with 650% additional products on existing website - which generated 1,000,000+ USD in revenue in 2020
- System-generated technical datasheet and online technical submittals in 2022
Awards:
- 'The Honorary Award' by KLUDI RAK in 2020
- 'The Best Employee' by KLUDI RAK in 2018, 2019
- 'Silver Award' in Innovation category by the Asian Customer Engagement Awards in 2014
Languages:
English
Read, Write, Speak, Listen
Proficiency: Advanced/Native
Proficiency: Advanced/Native
Hindi
Read, Write, Speak, Listen
Proficiency: Advanced/Native
Proficiency: Advanced/Native
Gujarati
Read, Write, Speak, Listen
Proficiency: Native
Proficiency: Native
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